wet n wildHello Kitty Primer Serum, Infused Vitamin E & Diamond Powder for Long-Lasting Hydration, Warm Apple Pie Lightly Scented, Cruelty-Free & Vegan

Y'all. I swear on my life that I almost started crying last night because of how good this primer was for me.I've always hated doing makeup, specifically when it'd come to applying foundation and concealer and what not. No matter how great my skincare routine is, no matter what I'd do, my foundation would always start cracking or separating and looking extremely cakey either immediately after applying it or 30 minutes after.Now, I understand that foundation is naturally going to look cakey because—surpruse—you're adding a layer of colored cream to your face along with other products on top of that, but it was always too much. I've been wearing makeup on and off for years, but never wearing it consistently because I've been dreading the thought of having to use foundation once again.However, I saw this the other day and decided to give it a try. I've already spent a lot of money on a couple other primers and even tried different foundations, so spending $6 won't kill me. Used it last night while I was playing with makeup, followed the directions and waited a minute or two before putting my foundation on and oh. My. Gosh.I never thought I would see the day that my foundation would actually look smooth. I hadn't even put my powder on top yet and it looked so freakin' good to me. I was SCARED because of how good my foundation looked on me. I'm 24 but I swear somewhere in me my 14-year old self was quaking, lol. I wasn't as smooth as a dolphin, but like I mentioned above I understand that foundation will still be a little cakey regardless. I just never thought I could ever get it to look as smooth as it did last night.One thing worth mentioning is this stuff will start getting tacky within a few seconds of applying it and rubbing it into your face, but what I did was I just did different sections of my face at a time to make sure it was applied evenly.I rarely write reviews for anything, but I just needed to share my experience because I was honestly about to quit on makeup completely and just stick to some simple eyebrows and a lash-liner combo. If you or someone you know—maybe your daughter, niece, granddaughter—are looking for an affordable primer to try out, I would start here.

This is one of my favorite primers to use! I use this every morning and have never had an issue with it. I love this primer!

Good product but either the formula is too thick or the pump is broken.

Love the packaging and the quality of this product! My children are big Hello Kitty fans.

its pretty sticky. i like the feel. the pump doesnt work so i have to unscrew the lid to use product.

This really minimizes pores and allows makeup to glide on easily. I also use it as a regular moisturizer at times.

Works as well as elf and higher brands.

Love how it feels on my face and how fresh and glowing I look & feel! I really love the product.