Schwarzkopf Professional Igora Expert Mousse, 5-0, Light Brown, Semi-permanent, 3.2 Ounce

This is a great product and am so sorry that it is getting hard to find. Clearly it doesn't work for everyone but it works easily and beautifully to tint the gray to ash blonde in my medium dark brown hair and blends in gorgeously to a rich sun streaked looking brown. People stop and ask me what I use on my hair. I use it twice a month in the morning before I go to work. It adds so little extra time to my routine I can do that! Never any roots showing as it fades after 6-8 shampoos, I think everyone with a little gray that is dulling their hair should try a product like this! The trick might be getting some professional advice on whether you have ash tones or warm undertones etc. in order to find your best color. For example, the light brown was too brassy for me, apparently due to the red in it. The 7-0 medium blonde works for me. I used to use the dark blonde color in another brand of similar product, but that too was discontinued. Women hate it when the products we love keep getting changed!

I use it in between my touch ups as a lot of gray is coming out around the hairline area. Use it only on dry hair and style with the blow drier

I put this on my poor 90-year-old mother‘s hair to brighten it up and she looked like a freaking carrot it was bright orange and mind you this is the day before Easter but she refused to leave the beauty shop until it was six we were there 3 1/2 hours of the woman had to put something else on it and wash it and rinse it and it was just horrible she was yelling and she got wet I had to take her clothes over to the dryer Literally three hours or more of hell and 85° weather in Fresno and I needed a drink or a cigarette after that

This is a great color and product to revive gray hair!

I truly think this is the best way to color your hair without damaging it. I am one of these people who get really sick of a certain hair color once I've had the color for a while. Thus, this is the best solution for me. It's really easy to apply and it lasts anywhere from 6-8 washes. You also don't have to deal with your hair growing out a different color. I typically do an ombre with these, so I don't lather my entire head with it. It also doesn't lighten your hair, which is something really important for me. I really don't like bleach, so I wanted to find something that didn't lighten my natural black hair color. This was the perfect solution. It just adds color on top of the natural hair.I don't color my hair too often, so I don't need to use this too much. Therefore, each bottle always lasts a long time for me. However, I could also see if someone colors their hair all the time, the bottle might be a little small.

don’t know if this really made a difference. the bottle is not big and i have really long hair. i probably used this 3 times at the most and i was already done with the can. it did take a little of the brassiness out of my hair tho so i guess it did it’s job

I love that this product is really easy to use & it covers up grey hair well. The mouse stays in for several hair washings as well, so you don't have to use as much. I would definitely recommend this product to anyone.

My hair is dark brown. I wanted a little life in it and this did the trick. Also my hair looked shinier.