No B.S. Guide to Direct Response Social Media Marketing Paperback – Illustrated, May 19, 2020

Awesome marketing insights from a legendary direct marketing leader.

Brilliant book for someone just starting out, someone who has dabbled and someone who has spent thousands of dollars in social media advertising.Before reading (and listening) to Kim and Dan's book, I was nervous about using social media advertising. I had tried and failed miserably following some other "guru's" advice. Using the simple steps and actually finding my perfect client, I am now confident that the strategies will work. I have tried a few and have significantly grown my followers on my Facebook page (from a few hundred to over 8,000) will a very low ad spend, especially compared to how much I wasted before.I have also heard from so many marketing people that I need to be branding... just spending money on ads so people know who I am without an offer. I really appreciate the book's approach that branding should be a byproduct of marketing. There needs to be data to support paid advertising, which requires an offer and positive ROI for each ad to keep running.Not only do they do a great job of explaining the whole process in terms I could understand and keep my attention, they go into the importance of follow up and how to implement several streams of follow up.Thank you Kim for joining forces with Dan and getting this book to the masses.

If you buy it, you mess up my competitive edge. Kim Walsh Phillips is a world-class expert in social media direct marketing. She proves it every day, and she's put her winning formulas into this book. I've been trying to buy-up all the printed copies, but she's now made it available electronically, so it looks like my efforts to shut her down have failed (dang it!).Seriously, though...If you want to discover how to use social media marketing to generate leads, convert them and create a reliable income stream, there's no-one better to learn from (and no book better to read) than Kim. So...please don't buy it!

Great read that challenges you on every page. I truly enjoyed the wisdom and know-how on every page.

This book is awesome! I was so excited to get my copy today! Not only is the information great for me - but I'll recommend it to all my clients getting started with social media.I loved seeing the photos of Kim's social media posts and her thinking behind WHY she chose a particular photo and how she creates Open Loops and hooks.And in Chapter 14 - Dan Kennedy's info on creating effective calls to action is worth 10x the the price of the book!

Seriously no BS! Used a lot of it in my business and it’s working! Sits on my desk to refer to all the time! Valuable information!!

Many times when you buy a second edition of a book, there is a heavy overlap between the first and second editions. Not so here - this is a totally new and much improved product. It is many ways much more tactical than the first edition. I count marketing books as worthwhile if they give me the proverbial "one good idea". This one did that many times over. Really, really well done!

Its ok. But there was very little I didn't already know. And the info its starting to become obsolete. The freebies in the book, like the free Newsletter Marketing book on page 242, went to an error page. No freebie.Authors: Please do an updated version.Customers: This is a book for beginners or those new to social media marketing.